SocialMediaRefugee@lemmy.world 10 months ago
Billions? Trillions? Ummmm, anyway…
The reason is because they aren’t idiots, it works or they wouldn’t do it. The issue with car insurance (and I assume this is what you are talking about since they bombard me also) is that it is a commodity. Let’s face it, they are all the same and heavily regulated by states. The only way they can grab customers is by the “plant our name in your head” method and that requires yelling at you constantly.
That said I HATE those ads. Geico has now been replace by Liberty Mutual as the most annoying company.
Aabbcc@lemm.ee 10 months ago
The question wasn’t why do they try, the question was why does society let them do it
archomrade@midwest.social 10 months ago
Because acknowledging that we don’t need insurance advertised to us would require also acknowledging insurance shouldn’t be commodified to begin with.
Blackmist@feddit.uk 10 months ago
Because society in general does business with companies they’ve already heard of.
SocialMediaRefugee@lemmy.world 10 months ago
Free speech. They used to ban drug ads and that got dropped.
Personally I’d rather see ads for lawyers banned.