Them selling out of stock doesn’t mean everyone who wants a laptop like theirs can afford one. It simply means that they have met the manufacturing quota to fulfill the demand they do have.

Their products aren’t available in brick and mortar stores, therefore aren’t subject to price fluctuations and sales, and can’t be purchased on e-retailers like Amazon.

It’s quite possible that if people could walk into a best buy or microcenter and buy a framework laptop more people would but even at microcenter they seem to be thin on the ground and that’s the only retail store I’ve even heard about who’s selling it.