The show's president, Brad Pelo, talks with The Hollywood Reporter about how a crowd-funded show about Jesus has now been watched by 200 million people.
Inside ‘The Chosen’ Phenomenon: “We Bristle Every Time Someone Calls This a Faith Show”
Submitted 9 months ago by realcaseyrollins@narwhal.city to moviesandtv@lemm.ee
autotldr@lemmings.world [bot] 9 months ago
This is the best summary I could come up with:
The TV show, a historical drama based on the life of Jesus, is rolling out its fourth season theatrically, two episodes at a time, over the next month, before dropping in its entirely on apps and streaming platforms.
What began as a crowd-funded project, created by Dallas Jenkins, has now been seen by more than 200 million people around the world, thanks to distributors like Netflix, Amazon Prime, Peacock, the CW and The Chosen app.
He hopped on the phone with The Hollywood Reporter in late January to talk about the unique ways in which the series has engaged its fans, the future of The Chosen-verse and why a TV show needs its own president.
Now, the burden of it is figuring out how to manage the growth from a business perspective without stifling the general euphoria and enthusiasm of the fans and even of the industry players who would love to catch a little bit of what we’ve got.
We know the faith community makes up a significant part of our audience, but we really see ourselves as biblical storytellers and, similar to any tome of stories, think of it as Marvel comic books that we’ve had for generations, we see the Bible as a literary library that has really never been approached from the perspective of historical drama.
In the early days, seasons one and two, we worked with a startup distributor called Angel Studios, and their view of the world was we should deliver this content via an app, and let’s grow an audience around a new ecosystem.
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