Comment on Microsoft reportedly only announced Ninja Theory's new game at Summer Game Fest to try and attract a buyer for the studio

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scrubbles@poptalk.scrubbles.tech ⁨2⁩ ⁨days⁩ ago

Perfectly summed up. It also pairs well with the fact that it’s a creative item vs everything else that has metrics and facts. It’s why it’s crazy for them to assume that since last game was this popular that that one should be even more popular, that it must be wildly popular. It’s not, it’s a creative work, some will like it, others won’t.

They keep trying to apply Azure business metrics to a creative field

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