People shouldn't have to jump through that many hoops to recommend something, that's ridiculous

True, but only for a commercial offering.

False, for free or open source software. Makemkv is the absolute best tool for ripping DVDs and bluerays. It requires being compiled from source in order to be used for free. Anubis charges 50/month to change the branding. These both serve the same purpose; a mild speedbump to encourage paying for the work of the developer.

Anubis' direct competitor will straight up hold your business hostage and blackmail your company for money when they feel like they can get away with it.

The 'ridiculous hoops to jump through' are there for the developers benefit, and are incredibly mild compared to most every other commercial offering. I just don't see why it matters so much that anubis must change in this way.